FoodHotelAsia (FHA) 2014 together with Wine&SpiritsAsia 2014, is the biggest and most important regional food, beverage and hospitality show to be held in Singapore from 8 to 11 April. For the first time, all nine exhibition halls at Singapore Expo will be taken up by exhibitors from all over the world including 48 firms from Indonesia (as of press time).

Among them will be small medium entreprises to conglomerates that range from well known food companies and brands like PT Sinar Sosro, PT IndoFood Sukses Makmur, PT SMART Tbk and food distribution companies like PT Diamond Cold Storage. To browse through the full list of exhibitors visit: http://www.foodnhotelasia.com

The event is meant for the trade and industry and consists of five speciality shows: FoodAsia, HotelAsia, Bakery & pastry, HospitalityStyleAsia, HospitalityTechnology and something new for this year: SpecialityCoffee&Tea.

According to Ms Ting Siew Mui, the Project Director of Lifestyle at Singapore Exhibition Services the latest speciality show was created because, “Rising affluence and changing lifestyles in the region has created greater demand for gourmet coffee.”

Coffee is one of Indonesia’s major farm products, the others being rice, cassava (tapioca), peanuts, rubber, cocoa, palm oil, coconut products, poultry, beef, pork, eggs and seafood.

Competitions

The top chefs and cooking teams in the region will also compete for the FHA Culinary Challenge 2014 in which 856 chefs from 23 countries will compete. The winner will be chosen by a panel of internationally-acclaimed chefs headed by Chief Judge Otto Weibel. Altogether there will be seven competitions for various individual and team challenges, wines, cocktails, gourmet, latte, barista and pastry, categories amongst others.

Since 2010, Wine&SpiritAsia (WSA) has been held alongside FHA. WSA is the region’s premier industry event for the wine trade attracting 200 exhibitors from 20 countries and seven country pavilions with Spain having the largest pavillion.

Overall, about 2,800 exhibitors from 70 countries (80 or cent overseas representation) are participating and 64,000 visitors expected to attend this year’s FHA. The exhibition is a ‘must’ event for anyone involved in the F&B industry and is open to only business and trade professionals. For more information, please visit www.foodnhotelasia.com and www.winespiritsasia.com.